The Challenge

30% of Global Methane Emissions Come from Livestock Systems, Primarily Cattle

As a heat-trapping greenhouse gas, methane is 28 times more potent than carbon dioxide. Methane develops in the cow's rumen through a process called enteric fermentation — microbes break down plant matter, and the gas is released by the animal through belching.

The Game Changer

A Natural Livestock Feed Additive Made from Seaweed

At Sustainabull, we address this challenge directly by feeding a very small amount of a natural, seaweed-based livestock feed supplement designed to significantly reduce enteric methane emissions in cattle. This approach allows us to create a differentiated, low-carbon beef product positioned for the next generation of premium food markets.

Canadian maple leaf

The Result

Premium GHG-reduced Products from Canadian Cattle

Sustainabull delivers premium Canadian beef and tallow-based products produced with a stronger sustainability profile and backed by science-driven innovation. Sustainabull represents a new category of climate-conscious agriculture — one that supports producers, delivers value to retailers and consumers, and helps move the food industry toward a more sustainable future.

Better for the Animals, the Environment, and the Families who Gather Around the Table