The Challenge
30% of Global Methane Emissions Come from Livestock Systems, Primarily Cattle
As a heat-trapping greenhouse gas, methane is 28 times more potent than carbon dioxide. Methane develops in the cow's rumen through a process called enteric fermentation — microbes break down plant matter, and the gas is released by the animal through belching.
The Game Changer
A Natural Livestock Feed Additive Made from Seaweed
At Sustainabull, we address this challenge directly by feeding a very small amount of a natural, seaweed-based livestock feed supplement designed to significantly reduce enteric methane emissions in cattle. This approach allows us to create a differentiated, low-carbon beef product positioned for the next generation of premium food markets.
The Result
Premium GHG-reduced Products from Canadian Cattle
Sustainabull delivers premium Canadian beef and tallow-based products produced with a stronger sustainability profile and backed by science-driven innovation. Sustainabull represents a new category of climate-conscious agriculture — one that supports producers, delivers value to retailers and consumers, and helps move the food industry toward a more sustainable future.